MIP: Government Approves Crimea Information Reintegration Strategy
The Cabinet of Ministers of Ukraine adopted an order approving the Strategy for Information Reintegration of the Autonomous Republic of Crimea and the City of Sevastopol at a meeting on 27 December 2018. The Strategy had been drawn up by the Ministry of Information Policy of Ukraine.
“One of the goals of Russian propaganda is to convince people living in occupied Crimea that the world has swallowed this pill, that it has acquiesced in the annexation and occupation, and that Ukraine has abandoned Crimea and is not fighting for it. The approval of this document, especially in the light of UN resolutions, is an important message for Crimeans, which reduces Kremlin myths to tatters,” the First Deputy Minister of Information Policy of Ukraine, Emine Dzhaparova, was quoted as saying.
The Strategy is aimed at information reintegration of Crimea; creating prerequisites for restoring the territorial integrity of Ukraine; and promoting human rights in the occupied territory by information means.
The Strategy makes a point of the need to implement the state information policy towards Crimea under the ‘one voice’ principle.
The Strategy envisages three large target audiences—people living in the occupied peninsula, people living in the rest of Ukraine, and foreign audiences.
The Strategy has the following communication goals:
- Shaping the understanding of the illegality of Russia’s occupation of the peninsula and its inevitable return under Ukrainian jurisdiction
- Raising awareness of the situation in the peninsula among all audiences
- Debunking myths of Soviet and Russian propaganda regarding the past and present of Crimea
- Shaping the understanding of Ukraine’s state policy towards the occupied peninsula and its population
- Promoting the rights of the Crimean Tatar people as an indigenous people of Ukraine
The Strategy seeks to ensure effective coordination of the public authorities and civil society.
The document had been drafted by experts from the public and private sectors. It takes account of researches of the state policy towards Crimea, qualitative and quantitative public opinion surveys, and media monitoring.
The text also incorporates some of the recommendations of the Mejlis of the Crimean Tatar people, experts and members of NGOs, and Crimean mass media.